Bianca de la Garza is a name that Boston viewers and entertainment followers across the U.S. know well. She’s been a trusted face on morning news, a red-carpet host, a producer, and more recently, a beauty entrepreneur. Over the past two decades, she’s built a career that blends journalism, entertainment, and business. With that kind of résumé, people often wonder: how much is Bianca de la Garza actually worth?
While exact figures are hard to verify—especially because some of her ventures are privately held—her estimated net worth falls somewhere between $1 million and $8 million. The wide range reflects both her long television career and the financial ups and downs that have surrounded her entrepreneurial projects.
Let’s take a closer look at how Bianca de la Garza built her career, where her money comes from, and why her financial picture has been both impressive and complicated.
Early Life and Journalism Career
Bianca de la Garza was born in Massachusetts and attended Emerson College in Boston, where she earned her degree in Broadcast Journalism. Right after graduation, she dove straight into TV news. Her first on-air job came in Albany, New York, and it didn’t take long for her passion and charisma to shine through.
Her reporting soon took her across the country to San Diego, where she covered major stories, including investigations into illegal factories operating across the U.S.–Mexico border. The coverage earned her recognition from the San Diego Press Club, setting the tone for a career built on credibility and hard work.
By the early 2000s, she was back on the East Coast, joining Boston’s FOX affiliate as a reporter and anchor. Her natural delivery and on-camera warmth quickly made her a viewer favorite, and she received several Emmy nominations during her tenure. In 2007, she made the jump to WCVB-TV, Boston’s ABC affiliate, as the co-anchor of EyeOpener, one of the city’s top morning news programs. Over the next seven years, she covered major stories such as the Boston Marathon bombing, the royal wedding of Prince William and Kate Middleton, and the killing of Osama bin Laden.
At this stage, Bianca was a well-established figure in local and national journalism—earning a solid income and building valuable industry connections that would serve her well later.
Transition to Entertainment and Entrepreneurship
After nearly 20 years in hard news, Bianca decided to take a leap into something new. In 2014, she announced she would be leaving WCVB to create her own entertainment and lifestyle production company, Lucky Gal Productions. Her vision was to make content that was positive, aspirational, and female-focused—a shift from the often grim world of breaking news.
In 2015, she launched Bianca Unanchored, a late-night talk show that was syndicated in major U.S. cities. The program featured celebrity interviews, lifestyle segments, and a fresh, empowering tone. While the show gained some attention for its upbeat style, it faced challenges breaking into a crowded late-night landscape dominated by larger networks and higher budgets.
Nevertheless, the project showed her entrepreneurial drive and her willingness to take creative risks—both traits that would define the next phase of her career.
The Launch of BDG Beauty
In 2019, Bianca turned her focus to beauty and wellness, launching BDG Beauty, a line of hybrid skincare and makeup products built around the tagline “In GLO We Trust.” The brand’s concept centered on enhancing natural beauty and confidence—a reflection of her on-air personality.
While BDG Beauty was well-received for its message and packaging, small beauty startups face fierce competition in a market dominated by massive players. Bianca’s background in television gave her a platform for promotion, but scaling a beauty brand requires major capital, distribution, and partnerships. The brand remains niche, and while it adds to her portfolio, it’s unclear how much it has contributed financially.
Legal and Financial Controversies
Bianca’s financial story took a more complicated turn when reports emerged linking her business ventures to funds embezzled by Richard Hajjar, the former CFO of Alden Shoe Company. In 2021, Hajjar was convicted of embezzling tens of millions of dollars from Alden, and court documents revealed that he had invested millions into Bianca’s production company and made personal gifts to her.
Bianca was not charged with any crime, and she has maintained that she was unaware of Hajjar’s illegal activity. However, the situation inevitably impacted her business reputation and may have disrupted her company’s operations. Legal filings suggest that Lucky Gal Productions received around $15 million from Hajjar, some of which funded her TV ventures.
The aftermath of the scandal led to the liquidation of several of her businesses and cast uncertainty over her long-term financial picture. While Bianca has since continued her career in broadcasting—joining Newsmax in 2022 as a co-anchor—her overall net worth likely reflects the turbulence of those years.
Current Work and Financial Outlook
Today, Bianca continues to blend media and business. At Newsmax, she co-hosts and contributes to various segments, returning to her journalism roots. Alongside this, she remains active as an entrepreneur and public speaker, often focusing on empowerment and resilience.
As for her wealth, estimates remain speculative. Some celebrity finance sites list her at about $1 million, while others put her as high as $8 million. Realistically, after factoring in legal fees, business losses, and personal assets, her net worth probably sits in the low-million range.
That said, Bianca’s brand power, experience, and persistence suggest she has room to grow financially. If her media presence continues expanding—or if BDG Beauty gains traction—her wealth could increase steadily over the next few years.
Frequently Asked Questions
Q1. What is Bianca de la Garza’s estimated net worth?
Most sources estimate her net worth between $1 million and $8 million. The wide range reflects uncertainty about her private business earnings and personal assets.
Q2. What are her main sources of income?
Bianca earns money through her television work, production ventures, brand collaborations, and her beauty company, BDG Beauty.
Q3. Was she involved in the Alden Shoe embezzlement case?
Her business ventures were linked to Richard Hajjar, who embezzled money from Alden Shoe. While Bianca was never charged, the incident involved millions invested into her companies and led to significant scrutiny.
Q4. Does she still work in television?
Yes. As of 2025, Bianca works with Newsmax, where she co-anchors and hosts various programs.
Q5. Could her net worth increase in the future?
Absolutely. With her ongoing TV career, entrepreneurial mindset, and ability to reinvent herself, Bianca has the potential to grow her fortune—especially if BDG Beauty or future media projects find greater commercial success.
Final Thoughts
Bianca de la Garza’s story is one of ambition, resilience, and reinvention. From local newsrooms to national TV, and from journalism to entrepreneurship, she’s proven her ability to adapt and evolve. Though her financial path hasn’t been without controversy, her determination to continue creating and building remains strong.
Her net worth may not rival Hollywood giants, but her journey reflects something just as valuable—a career defined by creativity, persistence, and a belief in second acts.
